Quelltext der Seite LIV Swiss Watches

{{Infobox company
| name = LIV Swiss Watches
| logo = 
| type = Private
| industry = [[Fashion]] and [[jewelry]]
| fate = 
| predecessor = <!-- or: | predecessors = -->
| successor = <!-- or: | successors = -->
| founded = 2012
| founder = Esti Chazanow
| defunct = <!-- {{End date|YYYY|MM|DD}} -->
| hq_location_city = [[Miami]], [[Florida]]
| hq_location_country = [[United States]]
| area_served = Worldwide
| key_people = 
| products = [[Swiss watch]]es
| owner = <!-- or: | owners = -->
| num_employees = 
| num_employees_year = <!-- Year of num_employees data (if known) -->
| parent = 
| website = {{URL|https://www.livwatches.com/}}
}}
'''LIV Swiss Watches''' is a watch company based in [[Miami]], [[United States]]. It is historically notable for being the [[list of highest-funded crowdfunding projects|most crowdfunded]] Swiss watch brand to date.<ref>{{cite web| url= https://www.kickstarter.com/projects/chazanow/the-most-rebellious-swiss-automatic-watch-ever-liv| title= LIV Rebel on Kickstarter| date=2017-02-28| accessdate=2017-02-28}}</ref><ref>{{cite web| url= https://www.livwatches.com/collections/rebel| title= LIV Rebel on LIVwatches| publisher=LIV Swiss Watches| date=2017-02-28| accessdate=2017-02-28}}</ref>

Although LIV Swiss Watches is headquartered in [[Miami]], most of its watches are handcrafted and assembled in [[Switzerland]].<ref>{{cite web |url=http://www.miaminewtimes.com/arts/miami-based-watch-brand-liv-raises-more-than-1-million-on-kickstarter-8268379 |title=Miami-Based Watch Brand LIV Raises More Than $1 Million on Kickstarter |last=Grant |first=James |date=February 23, 2016 |work=Miami New Times |accessdate=2019-11-30}}</ref>

LIV Swiss Watches has been covered by ''[[Forbes]]'',<ref>{{cite web |url=http://www.forbes.com/sites/antonyleather/2016/02/19/liv-swiss-watches-gx1-a-kickstarter-project-fully-funded-in-34-minutes-was-a-record/#604487d47b42 |title=The Record Kickstarter Project That Was Fully Funded In 34 Minutes: Meet LIV's GX1-A Swiss Watch |last=Antony |first=Leather |date=Feb 19, 2016 |work=Forbes |accessdate=2019-11-30}}</ref> ''[[Business Insider]]'',<ref>{{cite web |url=http://www.businessinsider.com/liv-watches-gx1-a-review-2018-3 |title=This Swiss watch startup met its crowdfunding goal in 34 minutes — here's why people love it |last=Ismael |first=Amir |date=Mar 9, 2018 |work=Business Insider |accessdate=2019-11-30}}</ref> and many other major media outlets. The watches are available internationally, and have been featured by newspapers and magazines in [[Switzerland]],<ref>{{cite web |url=https://www.bzbasel.ch/basel/basel-stadt/uhren-fuer-17-millionen-im-internet-verkauft-ihm-kann-die-baselworld-egal-sein-131175548 |title=Uhren für 1,7 Millionen im Internet verkauft: Ihm kann die Baselworld egal sein |last=Hufschmid |first=Samuel |date=March 31, 2017 |work=NAWCC |accessdate=2019-11-30}}</ref> [[Germany]],<ref>{{cite web |url=https://www.newgadgets.de/79202/crowdfunding-liv-genesis-x1-a-schweizer-automatikuhr/ |title=Crowdfunding: LIV Genesis X1-A schweizer Automatikuhr |last=Knapp |first=Johannes |date=14 February 2016 |work=New Gadgets |accessdate=2019-11-30}}</ref> [[France]],<ref>{{cite web |url=http://lepetitpoussoir.fr/montres/liv-devoile-une-plongeuse-et-des-chronographes-automatiques |title=LIV dévoile une plongeuse et des chronographes automatiques |author=Ludovic B. |date= |work=Le Petit Poussoir |accessdate=2019-11-30}}</ref><ref>{{cite web |url=https://businessmontres.com/article/un-nouveau-record-de-souscription-se-prepare-dans-le-swiss-made-venu-de-miami-floride-livwatches-chazanow-kickstarter-alpina |title=Un nouveau record de souscription se prepare dans le Swiss Made - celui qui vient de Miami (Floride) |last=Pons |first=Grégory |date=2018-06-04 |work=Business Montres |accessdate=2019-11-30}}</ref> [[Japan]],<ref>{{cite web |url=https://www.goodspress.jp/news/216957/2/ |title=タフさと精巧さを両立したリーズナブルなスイス時計 |last= |first= |date=2019-03-12 |work=Goods Press |accessdate=2019-11-30}}</ref> and other countries.

==History==
In 2012, Esti Chazanow founded LIV Swiss Watches in [[Miami]], [[Florida]].<ref name="Watchtime">{{cite web |url=https://www.watchtime.com/featured/hands-on-with-the-liv-gx1-a-limited-edition-blue-dial/ |title=Hands-On with the LIV GX1-A Limited Edition: Blue Dial |last=Kühn |first=Laura |date=August 13, 2018 |work=Watch Time |accessdate=2019-11-30}}</ref><ref>{{cite web |url=http://theluxurylifestylemagazine.com/crowdfunding-liv-watches/ |title=The Crowdfunding Success of Microbrand LIV Watches |last=Zuckerman |first=Linda |date=June 4, 2018 |work=The Luxury Lifestyle Magazine |accessdate=2019-11-30}}</ref> Chazanow wanted to build watches that combined affordability with durability and craftsmanship, and so launched a [[crowdfunding]] campaign on [[Kickstarter]] for her idea.<ref>{{cite web |url=http://mrwatchmaster.com/mrwatchmaster-opinion-liv-life-to-the-max/ |title=MrWatchMaster Opinion: LIV Life To The Max |last= |first= |date=May 29, 2018 |work=Mr. Watchmaster |accessdate=2019-11-30}}</ref>

The company has had an ongoing collaboration with cyclist [[Taylor Eisenhart]] since 2019.<ref>{{cite web |url=https://www.velonews.com/2019/02/news/eisenhart-builds-personal-business-after-rocky-off-season_483464 |title=Eisenhart builds personal business after rocky off-season |last=Dreier |first=Fred |date=February 13, 2019 |work=VeloNews |accessdate=2019-11-30}}</ref> In 2018, LIV Watches also awarded winners of the [[F1600 Championship Series]] with custom ''GX1-A'' Swiss watches.<ref>{{cite web |url=http://f1600series.com/news/1689-champions-to-receive-liv-gx1-a-watch.html |title=Champions to Receive LIV GX1-A Watch |last= |first= |date=11 September 2018 |work=FL600 series |accessdate=2019-11-30}}</ref>

Being by far the most successfully crowdfunded Swiss watch brand in history, Chazanow believed that the watches' funding success was due to the fact that watch enthusiasts had found LIV Swiss Watches to be a highly personable niche brand, rather than a typical mass-produced consumer brand.<ref>{{cite web |url=http://www.watchuseek.com/liv-watches-presents-the-breakthrough-campaign-on-kickstarter/ |title=LIV Watches Presents ‘The Breakthrough’ Campaign On Kickstarter |last=Weare |first=Michael |date=May 30, 2018 |work=Watch U Seek |accessdate=2019-11-30}}</ref> Besides LIV Swiss Watches, other watch brands that had also undergone initial crowdfunding include Sequent ''SuperCharger'' and ''Laventure Marine'', although LIV Swiss Watches has had by far the most funding and number of backers.<ref>{{cite web |url=https://www.europastar.com/time-keeper/1004089977-the-baby-brands-of-kickstarter.html |title=The “baby” brands of Kickstarter |last= |first= |date=October 2017 |work=Europa Star |accessdate=2019-11-30}}</ref>

==Watches==
The first LIV watch model, the ''GX1 Swiss Quartz Chronograph'', was launched in 2014.<ref>[https://www.livwatches.com/blogs/stories/liv-watches-about-history LIV Swiss Watches history]</ref> The second model, the ''GX1-A Swiss Automatic'', was funded with $1,119,029 by over 2,169 backers within 12 hours.<ref>{{cite web |url=http://www.pcmag.com/article2/0,2817,2499788,00.asp |title=Non-Smartwatches Can Hit Kickstarter Gold, Too |last=Mlot |first=Stephanie |date=February 22, 2016 |work=PC Magazine |accessdate=2019-11-30}}</ref><ref>{{cite web |url=https://wristwatchreview.com/2018/12/19/liv-gx1-cool-gray-get-yours-before-they-are-gone/ |title=LIV GX1 Cool Gray – Get yours before they are gone! |last=Goodacre |first=Neal |date=December 19, 2018 |work=Wrist Watch Review |accessdate=2019-11-30}}</ref>

Another model launched in 2016 is the ''GX Base''.<ref>{{cite web |url=http://www.huffingtonpost.com/entry/588c3895e4b0de286b257377 |title=This Swiss watch startup met its crowdfunding goal in 34 minutes — here's why people love it |last=Huang |first=Jessica |date=Mar 6, 2017 |work=Huffington Post |accessdate=2019-11-30}}</ref> Later in 2017, the next LIV model, called ''Rebel'', was also funded within 12 hours, receiving more than $1.7 million from over 2,900 backers.<ref name="Watchtime"/> 2017 also saw the launch of the ''GX1-A'', which has a luminescent feature called ''Super-LumiNova''.<ref>{{cite web |url=https://www.newsledge.com/liv-swiss-automatic-kickstarter/ |title=LIV Watches Bring Swiss Automatics Home |last=Chavers |first=Marcus |date=January 9, 2017 |work=Newsledge |accessdate=2019-11-30}}</ref> In 2018, the ''Titanium Ceramic Chrono'' watch was launched and funded.<ref>{{cite web |url=https://medium.com/crowdfunding-news/top-trending-crowdfunding-projects-of-may-30-2018-9fd510623cc5 |title=Top Trending Crowdfunding Projects of May 30, 2018 |last= |first= |date=Jun 1, 2018 |work=Medium |accessdate=2019-11-30}}</ref>

Other models include the ''GX1 Panda'' (for sportswear), ''GMT Cobalt'', ''GX-AC'', ''GX1'', and various others.<ref>{{cite web |url=https://brobible.com/style/article/liv-watches-review-options/ |title=No Matter The Situation, LIV Watches Have Versatile Timepieces That Make A Serious Statement |last=Dimengo |first=Nick |date= |work=Brobible |accessdate=2019-11-30}}</ref>

There is also a wide variety of limited edition watches and collections,<ref>{{cite web |url=https://watch-insider.com/watch-of-the-week/liv-watches-launches-their-fourth-kickstarter-campaign-the-breakthrough/ |title=LIV Watches launches their fourth Kickstarter Campaign “The Breakthrough” |last= |first= |date=May 29, 2018 |work=Watch Insider |accessdate=2019-11-30}}</ref> including specialized watches for divers, pilots,<ref>{{cite web |url=https://oracleoftime.com/impulse-buy-liv-watches-the-breakthrough-kickstarter-collection/ |title=Impulse Buy: Liv Watches ‘The Breakthrough’ Kickstarter Collection |last= |first= |date=June 2, 2018 |work=Oracle of Time |accessdate=2019-11-30}}</ref><ref>{{cite web |url=http://www.thecoolector.com/liv-watches-titanium-ceramic-chrono-timepieces/ |title=LIV Watches Titanium Ceramic Chrono Timepieces |last= |first= |date=May 31, 2018 |work=The Coolector |accessdate=2019-11-30}}</ref><ref>{{cite web |url=https://monochrome-watches.com/liv-watches-is-back-on-kickstarter-with-the-breakthrough-a-series-of-sporty-automatic-watches/ |title=LIV Watches is Back on Kickstarter with “The Breakthrough”, A Series of Sporty Automatic Watches |last=Goulard |first=Brice |date=2018-06-01 |work=Monochrome Watches |accessdate=2019-11-30}}</ref> and other specific uses and demographics.<ref>{{cite web |url=https://techcrunch.com/2018/06/10/liv-is-kickstarting-a-beefy-and-bold-chronograph-for-race-lovers/ |title=LIV is Kickstarting a beefy and bold chronograph for race lovers |last=Biggs |first=John |date=June 10, 2018 |work=Techcrunch |accessdate=2019-11-30}}</ref>

==See also==
*[[List of highest-funded crowdfunding projects]]

==References==
<references/>

==External links==
*[https://www.livwatches.com/ LIV Swiss Watches]
*[https://www.livwatches.com/pages/tj-eisenhart-x-liv-watches-press-kit Press]

[[Category:Kickstarter-funded products]]
[[Category:Companies based in Miami]]
[[Category:Retail companies established in 2012]]
[[Category:Watch brands]]
[[Category:Watch manufacturing companies of the United States]]